Accessible Healthcare
Accessible Healthcare at a Glance
MEGA’s approach to accessible healthcare combines product availability, affordability, distribution, digital connection and preventive health education.
- Countries with branded products sales
- Revenue contribution from Southeast Asia
- Mega We Care™ branded products revenue
- Maxxcare™ distribution business revenue
- Distribution outlets in Myanmar
- Distribution outlets in Vietnam
- Digital health application users enrolled
- Health Camps conducted
- Health Camp participants
- Natural Wellness Program participants
- Health-related video contents
Challenges and Opportunities
Healthcare demand is rising across the markets where MEGA operates.
Ageing populations, chronic disease burden, growing consumer health awareness and digitalization are changing how people access health products and health information. At the same time, many developing markets continue to face affordability constraints, infrastructure gaps, political uncertainty, environmental disruption and uneven access to healthcare services.
For MEGA, the challenge is to make quality healthcare solutions available and affordable while maintaining quality, compliance, product responsibility and supply continuity. The opportunity is to use our integrated business model, distribution capability, supplier collaboration, digital tools and health education platforms to help more people access products and knowledge that support better health.
Healthcare demand is increasing in developing markets due to demographic growth and chronic disease burden.
Expand access to quality medicines, supplements and health products across markets where MEGA operates.
Affordability remains a sensitive factor in healthcare choices.
Support responsible product pricing through cost rationalization, sustainable sourcing and supply chain optimization.
Some markets face infrastructure gaps, political instability and disruption.
Strengthen distribution capability, business continuity and risk management to support supply and service reliability.
People need practical health knowledge to prevent and manage chronic disease.
Provide health education through Wellness We care Center, Health Camps, digital content and customer education.
Patients and consumers are increasingly connected through digital channels.
Improve digital health applications and IT platforms connecting MEGA, customers and consumers.
Quality and safety expectations remain high in healthcare.
Maintain regulatory compliance, GMP standards, product stewardship and pharmacovigilance.
Why Accessible Healthcare Matters to MEGA
MEGA’s purpose is to help people stay healthy as long as they live. Accessible healthcare matters because good health depends not only on treatment, but also on access to good quality products, reliable health information, preventive knowledge and responsible support.
MEGA identifies Availability and Affordability of Medicines as a material social topic. Our focus is to make good quality medicines available at affordable prices in Thailand and the rest of the world. This topic is connected to how we grow, how we manage costs, how we work with suppliers, and how we serve developing and underdeveloped markets.
Access also means knowledge. Non-communicable diseases remain a major public health burden, and many health risks are linked to lifestyle. By promoting health awareness, disease prevention, lifestyle medicine and practical self-care, MEGA helps people move from passive treatment to proactive responsibility for their own health.
Our Accessible Healthcare Approach
MEGA’s approach to accessible healthcare combines four connected areas: affordable quality products, responsible supply chain and product pricing, distribution reach, and health knowledge access.
We support product access through our Mega We Care™ branded products business, which develops, manufactures, markets and sells nutraceuticals, complementary medicines, prescription pharmaceuticals and OTC health products. We also support market access through Maxxcare™, our dedicated distribution arm serving Myanmar, Vietnam and Cambodia with marketing, sales, distribution and logistics services.
Affordability is managed through cost discipline, supplier partnerships and supply chain optimization. MEGA works with suppliers to reduce costs and improve supply chain efficiency without compromising ethics, integrity, quality or regulatory compliance. Responsible product pricing is important because affordability influences healthcare choices in the markets we serve.
Health knowledge access is delivered through customer education, digital health platforms, Wellness We care Center, lifestyle medicine programs, Health Camps and public digital content. These activities help people understand prevention, chronic disease risks, lifestyle choices and ways to take better care of their own health.
Availability and Affordability of Medicines
MEGA focuses on providing good quality medicines and supplements at affordable prices, especially in developing and underdeveloped markets. We believe that affordability is part of human wellness because cost can influence whether people can access the products they need.
To support affordability, MEGA works to manage costs, optimize supply chains and collaborate with suppliers while maintaining product quality, integrity and compliance. Responsible product pricing is therefore connected to sustainable sourcing, supply chain efficiency, quality standards and long-term customer trust.
MEGA also continues to participate in healthcare markets where access to quality medicines remains important. Our product categories cover a wide range of health needs, including general health, immunity, gastroenterology, dermatology, men’s and women’s health, cough and cold, bone health, probiotics, herbal medicines, diabetes, cardiology, oncology, orthopedics, urology and other therapeutic areas.
Distribution Reach and Market Access
MEGA’s distribution capability helps bring health products closer to customers, pharmacies, hospitals and consumers. Maxxcare™ is MEGA’s dedicated distribution arm, specializing in marketing, sales and distribution of branded prescription pharmaceuticals, OTC products and fast-moving consumer goods across Myanmar, Vietnam and Cambodia.
In Myanmar, Maxxcare™ is the leading international distributor of pharmaceuticals and OTC products and ranks among the top two FMCG distributors, with distribution reaching convenience stores and traditional retail outlets. In Vietnam and Cambodia, Maxxcare™ is the leading distributor of pharmaceuticals and OTC products, serving a wide network of drug dispensers, pharmacies, hospitals and other pharmaceutical sales outlets.
MEGA’s operations are supported by 14 strategically located warehouses across Myanmar, Vietnam and Cambodia. The distribution network provides access to approximately 23,000 outlets in Myanmar and 35,000 outlets in Vietnam, reinforcing MEGA’s role in expanding healthcare product availability in these markets.
Digital Health Access
Digital tools are becoming part of how people access health support. MEGA has launched digital applications including WeCare Diabetes, Mother & Child and Holistic Health, enrolling more than 23,000 users. MEGA has also conducted health-related conferences, including the Diabetes National Conference in Myanmar.
Through Health at Home, Mega We Care is committed to empowering individuals to proactively manage their health through digital innovation. The focus includes developing solutions that address both preventive and curative aspects of care. Diabetes We Care, MEGA’s flagship digital health application, has been piloted in Myanmar in collaboration with diabetes specialists, providing patients with tools to monitor and improve health outcomes.
These digital initiatives support accessible healthcare by connecting people with health knowledge, monitoring tools and healthcare ecosystem support in a more practical way.
Wellness We care Center and Lifestyle Medicine
Accessible healthcare also means helping people prevent disease and restore health through knowledge and behavior change. In 2025, the Wellness We care Center, a social enterprise under Mega We care, continued its mission to strengthen Thailand’s preventive healthcare system by adopting Lifestyle Medicine as its core academic and operational framework.
The Center focuses on health promotion, disease prevention and the management of non-communicable diseases. Its operations integrate key pillars of Lifestyle Medicine, including nutrition, physical activity, stress management, sleep optimization and sustainable behavior change.
The Center works alongside the empowerment of individuals to take ownership of their health, the development of health coaching professionals, and the expansion of collaborative networks to enhance long-term preventive healthcare services nationwide.
Disclosed Target / Management Focus
MEGA’s accessible healthcare priorities are connected to availability, affordability, health education, digital access, lifestyle medicine and responsible product stewardship.
Make good quality medicines available at affordable prices.
Continue supporting affordability through sustainable sourcing, supply chain optimization and cost efficiency without compromising ethics, integrity and quality.
Continue strengthening access through Mega We Care™ and Maxxcare™ business channels in developing markets.
Continue improving digital solutions that help individuals manage health and connect with the healthcare ecosystem.
Expand access to Lifestyle Modification Programs for healthy individuals, at-risk groups and patients with chronic conditions.
Continue producing and sharing evidence-based health content to improve awareness and empower individuals to take proactive responsibility for their health.
Continue advancing standardized learning systems and professional health coaching development.
Improve product and health awareness through customer education and consumer health education.
